It’s the big day. You finally landed a meeting with that big company, and you really want to get the sale. So what do you do? Pull your shirt out of the hamper—despite it being a few sizes too big? Attempt to shake out the wrinkles and hope no one notices the missing button? No, you dress to impress. You make sure your outfit is freshly dry cleaned, fits property, and suits the type of meeting.
When a potential client meets your brand for the first time, you’ll want to make the same great first impression. http://www.farreachinc.com/blog/far-reach/2016/06/09/why-you-need-to-start-caring-about-design