Can’t say everything you need to say in 140 characters? Try using Twitter’s card feature. Twitter cards allow you to extend your Tweet by adding in rich media. The cards help your Tweets stand out in the feed because they are larger and include photos and video—in an otherwise text-heavy feed.
Twitter cards are a great way to extend your tweets with rich media. When done well, they can improve your campaign’s performance. http://www.farreachinc.com/blog/far-reach/2016/08/04/go-beyond-140-characters-with-twitter-cards