Blog

Nov 17
Nov 15
Nov 11
Custom Domain Email

Are You Using a Custom Email Domain?

When you were first starting out the companyname@gmail.com got the job done, as it was quick and free. However, now that you revenue coming in it’s time to upgrade to a legitimate  and more professional email address. While going from companyname@gmail.com to yourname@yourcompany.com might seem like a small detail it... read more →
Aug 04
Jul 21
Google Analtyics UTM

Are you using UTM parameters?

Urchin Tracking Module, or UTM for short, is a parameter marketers can add to the end of an URL. The parameter sends data back to Google Analytics once a link is clicked. Google has built in functionality to track referral channels but it can be challenging to tell which source... read more →
Jun 16
Marketers are Secretly Scientists

Marketers are Secretly Scientists

It’s time you start running your marketing like a fifth grade science experiment. While you probably have some fancy degree from a wonderful liberal arts college, all you really need to be a good marketer is a basic understanding of how to run a science experiment. While in traditional advertising... read more →
Jun 09
Jun 07

A Handy Guide on Forming an LLC in Iowa

Forming an Limited Liability Company in Iowa is a relatively simple process and it that can help provide legal separation between you and your company. Disclaimer: I am not a lawyer, this is just one entrepreneur's journey on forming an Limited Liability Company in Iowa. Disclaimer 2: Lawyers are nice... read more →
May 17

Start Using These Growth Hacking Tactics Today

Growth hacking is a type of marketing usually found in startups that focuses on growing customer acquisition, retention, and monetization quickly. Due to limited funds growth hackers uses low-cost, unconventional, and guerrilla marketing to scale their startups quickly. This is achieved through rapid experimentation and testing. Here are a few... read more →
Apr 26